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About Campbell Rey

Campbell-Rey is a creative consultancy and design partnership founded by Duncan Campbell and Charlotte Rey.

Working fluently across the fields of creative direction, branding, curation and design, Campbell-Rey’s practice is united by a grounding in culture, a sense of irreverence and a playful, elegant aesthetic.

Together they have undertaken commissions for some of the worlds most innovative and desirable brands.

2016

Kitri Branding

Identity for a new online fashion brand

Launched in March 2017, KITRI is an online womenswear brand, bridging the gap between fast fashion and contemporary labels with well-made, distinctive designs at an accessible price point.

Started from the frustration of not being able to find well-made and distinctive designs without breaking the bank, KITRI set out to create dream pieces in the hope that other women will love them too. Designed by a small team of creatives in London, they create wardrobe classics with a contemporary twist.

Campbell-Rey worked with KITRI for over a year leading to the brand’s launch in 2017, and we continue to consult on areas including branding and identity, packaging design, overseeing a web agency on the website design, day-to-day design (including press releases, invitations, lookbooks and other printed elements) and the design of the brand’s first physical store space which opened in Marylebone, London, in September 2017.

Selected press:
The Telegraph
British Vogue
The Pool
InStyle
Kitri Branding
Kitri Branding
Kitri Branding
Kitri Branding
Kitri Branding
Kitri Branding