Campbell-Rey is a design partnership and creative consultancy founded by Duncan Campbell and Charlotte Rey.
Working fluently across the fields of design, interiors and creative direction, their practice is united by a grounding in culture, a sense of irreverence and a playful, elegant aesthetic.
Together they have undertaken commissions for some of the worlds most innovative and desirable brands.
Following the success of their first pop-up store and a permanent spot secured in Selfridges, Kitri opened its doors to a new space in Brewer Street, Soho.
The Soho pop-up is imagined as a colourful salon-style boutique that reflects the label’s modern and playful aesthetic. Collaborating once again with Campbell-Rey, the aim was to create an adaptable space that brings the brand to life in a surprising and elevated way.
Inspired by Danish architect and designer Verner Panton’s groundbreaking interior schemes for the Spiegel Verlagshaus in Hamburg in the 1970s as well as the colours of the Tate Modern exhibition Picasso 1932 – Love, Fame, Tragedy, Campbell-Rey created a striking scheme in nuances of emerald green and ultraviolet, punctuated by a reinterpretation of an oversized blue leopard print taken from the Kitri collection.
The layout focuses around a central seating area with custom modular furniture displaying classical silhouettes that contrast with the playful materiality of an Ettore Sottsass Ultrafragola mirror. A bespoke Campbell-Rey geometric three-tone marble table echoes the sunburst floor pattern, while custom wall rails are framed against the striking coffered cast concrete ceiling.